Global ecommerce giant Amazon has been trying hard to create a mark in India’s unorganised retail market despite continued war-cries from retailers for vying the market share. In the latest attempt, Amazon has launched Smart Stores.
Under this, the company is providing physical stores with software to maintain a digital log of the inventory they have in the shop and supplying them with a QR code. The company claims that more than 10K shops, ranging from mom and pop stores to big retail chains, including Big Bazaar, MedPlus and More Supermarkets, have deployed the company’s system.
The Smart Store feature allows a local shop to display its products on the Amazon app, allowing users to discover products, read reviews, evaluate offers while in the store or from anywhere using the app. After selecting the products they wish to buy their checkout with Amazon Pay, they can avail the option of UPI, balance, credit or debit cards.
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Amazon Increases Its Kirana Bet, Introduces Digital Storefronts
Global ecommerce giant Amazon has been trying hard to create a mark in India's unorganised retail market despite continued war-cries from retailers for vying the market share. In the latest attempt, Amazon has launched Smart Stores.
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