An evolving technology, by QZense founders Rubal Chib and Dr Shristi Batra, aims to minimise and hopefully, eliminate this loss with its IoT solution that quickly and accurately grades fresh food. The technology employs a unique combination of near-infrared spectral sensors and olfactory sensors for analysis of internal spoilage, ripeness, sweetness, and shelf life.
“The plan is to deploy the technology to the entire supply. However, currently, our immediate target is Indian fresh retailers. This includes the retail chains, e-retailers, and e-tailers since it is convenient and very optimal for them to deploy this technology. We are deploying our technology to the retailer’s warehouses, collection houses, and stores. Our solution will help the retailers and aggregators minimise inventory losses, and capture optimal margins by delivering the finest quality produce to the consumers,” Rubal tells HerStory.
QZense has filed its first patent and is beginning a pilot with Waycool for apples. Having shown the features of spoilage and Brix (sweetness), it also wants to deploy the device at the vendor end. Additionally, it is in conversation with Zomato Hyperpure and Mahindra Agri. It has received an investment from HAX, in addition to Entrepreneur First.
India is the second-largest producer of fruits (81.285 million tonnes) and vegetables (162.19 million tonnes) in the world, and the third-largest fresh retail market with over $500 billion in sales. On the other hand, 40 percent of the food produced in India is either lost or wasted. In 2019, India lost $14 billion in post-harvest food loss.
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These women entrepreneurs aim to transform the fresh food supply chain in India and tap into a market worth $2B
India is the second-largest producer of fruits (81.285 million tonnes) and vegetables (162.19 million tonnes) in the world, and the third-largest fresh retail market with over $500 billion in sales. On the other hand, 40 percent of the food produced in India is either lost or wasted.
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