Saturday, 4 July 2020

Indian Apps: A strategy for Growth and Expansion


If we want to beat Chinese apps, we have to match with them with regular upgrades, to be released every few hours rather than in days, by quick expansion of core tech team, using app analytics and using feedback for plugging bugs and introducing features that are available in Chinese apps etc.

In fact, we should thank many Indian app users who are giving desi apps a chance to improve, as was seen from the feedback given by users on these apps. So, don’t let down our users as it is one of its kind of opportunity we got to improve our product development standards and capture the market. Cheer up! this is the time when product teams should work 24X7.

Do you know that we download more apps than we upload? As per the latest data available on 42matters.com, there are only around 121,017 apps from Indian publishers on Google Play out of the 2,936,627 apps, less than 5%.

All the best!

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